Chief Revenue Officer (CRO)
Chief Revenue Officer (CRO)
Chief Revenue Officer (CRO) defined as the person responsible for generating the revenue to fund the business, deliver a profit and grow the company. CRO’s live and work in a global information age with almost no boundaries. The internet, search engines, e-media, new apps, social networking etc., simply increase the velocity of change required for business success. CRO Roundtable peer groups accelerate your knowledge base to help leverage these changes by providing a confidential, competitor-free environment where you can ask, understand, strategize and launch without having to guess. Our facilitated peer-group format focuses solely on revenue topics critical to any CRO’s success. Takeaways include access to a revenue-savvy, peer-level sandbox for exploring new ideas, unbiased feedback for pivotal decisions, a roadmap for developing a Lean approach (eliminate waste) to revenue success and coaching for expanding your CRO leadership skills. It takes integrity to resist the simplistic shortcuts, and it takes perseverance to build long-term solutions. We find that fixing problems can prevent failure; solving complex issues can lead to success.We are a member of MSI Global Alliance, an international association of independent legal and accounting firms with over 250 firms in 100 countries.